If you build it, they will come...

Hi, I am Zira T. Washington. Most of my friends simply call me Z. I am the Founder/CEO and Chief Brand Strategist for ZTW Media Group.

I am a southern bell from Jackson, Mississippi. I am a proud alumni of Jackson State University, where I earned a B.S. in Psychology, a MAT in Education and a Specialist in Educational Leadership and Supervision. I a member of the Grammy nominated, internationally acclaimed, Mississippi Mass Choir, which has afforded me opportunities to travel extensively experiencing firsthand the world’s most brilliant creatives, diverse cultures, systems and influencer. 

My Story

I remember the days of covering my face and yelling, "THIS IS HARD!" When I first started my branding identity company, I had so many questions. I often became frustrated and I wanted to give up so many times. I was really good at the technical stuff but I just kept getting stuck. I was working extremely hard, long hours but my bottom line was not showing it. What was I missing? What was I doing wrong? Many times I would ask other business owners around me for advice, they were either clueless, too expensive or gave me the run-around. Well, all of that changed the day I decided to invest in myself, my brand and my future...I hired a business coach. That was one of the best decisions I ever made. Now, years later, I am here to offer branding solutions to other entrepreneurs who simply want to get straight to the point about launching, growing and scaling their brands.